Strategic Dubai: Navigating global shifts and regional opportunities
Tuesday, July 1, 2025
31 quai Anatole France Paris 7& Webconference
8h30 a.m In person
9h00 a.m Webconference
As global economics continue to evolve, businesses are no longer just expanding—they’re repositioning. Faced with uncertainty, fragmentation, and accelerated innovation, international companies are looking for more than growth: they are seeking stability, access, and strategic depth. More and more, all roads lead to Dubai.
At the crossroads of Africa, the Middle East, and Asia, Dubai has become much more than a gateway. It is a platform for reinvention, where logistics meet leadership, and where policy, innovation and ambition converge. With its D33 Agenda, cutting-edge digital infrastructure, and bold CEPA trade agreements, Dubai is not just adapting to global change—it is shaping it.
That’s why Salveo – ADIT Group, in partnership with Dubai Chamber, invites you to a morning conference designed to decode this dynamic positioning—and what it means for French and European businesses.
We are honoured to welcome senior representatives from Dubai Chambers, ADIT, and Salveo for a high-level dialogue on strategy, influence, and business transformation.
Whether you’re navigating uncertainty or preparing your next move in the Middle East, this event will equip you with insights, tools, and connections that matter.
👉 Join us for a high-level morning conference co-hosted by Salveo – ADIT Group and the Dubai Chamber of Commerce, where we will explore:
• Why Dubai is becoming a regional headquarters for forward-looking companies
• How policy, infrastructure, and global connectivity converge to enable strategic reinvention
• What French and European businesses need to know now to harness this momentum
On the program
8:30 – 9:00 : Welcoming attendees / coffee & pastries
9:00 – 9:20 : Keynote Speech : “The UAE’s Place in Global Geopolitical Realignment”
9:20 – 10:00 : Panel Discussion & Roundtable Exchange
10:00 – 10:15: Q/A with the audience
10:15 : Networking session
Speakers at this event
MohammadALKASSIM
Director – Investment Attraction, Director of Europe and The Americas
DUBAI CHAMBERS
Mohammad Alkassim is the Director of Investment Attraction for Europe and the Americas at Dubai Chambers, attracting global corporations, investors, and entrepreneurs to Dubai. He brings extensive experience in project management, innovation, and partnership development. Previously, he held senior roles at Du, DIFC, and Mubadala, and was a member of the DIFC FinTech Fund Investment Committee. He holds a Finance degree from the University of Dubai and completed executive programs at Harvard and London Business School.
SahbaFARAHI
Development Director UAE
SALVEO
Sahba Farahi is the Director of Business Development at Salveo, overseeing the Middle East, Africa, and Turkey regions. With over a decade of experience and in-depth geopolitical knowledge, she supports European companies in their international expansion and risk mitigation. Her previous roles include positions at the Directorate General of the French Treasury and as an Economic and Commercial Counselor to the Belgian government. She holds a master’s degree in Business and Strategic Intelligence.
EmmanuelPITRON
CEO
ADIT
As CEO of ADIT since January 2023, Emmanuel Pitron is in charge of business intelligence and business ethics, advising executives and providing strategic and operational support to clients globally. Previously, he created and developed a Business Unit in charge of compliance and due diligence activities, and held senior roles at the RATP Group and CMA-CGM. He is a graduate of IEP Paris, ENA, and the INSEAD executive program.
HouraineBOULANOUAR
Middle East General Manager
SALVEO
Based in Dubai for nine years, Houraine Boulanouar is the General Manager of Salveo Middle East, leading strategic growth and operations across the Middle East and Africa. With over a decade of experience, he supports European SMEs and mid-caps in their global deployment, providing intelligence and operational support. He holds a Bachelor’s degree from the University of Tennessee and a Master’s from IAE.
